Ovoo Creative has skills that run parallel to your company's growth and success. Every project that we undertake, starts with a plan so that you know what to expect and how our work will be conducted. This plan includes your marketing objectives and a process for meeting those objectives, associated costs, and a schedule for completion. An array of expertly rendered services will be enlisted to meet your marketing needs. We will always be up-front about what we can and cannot do. Once the project has been executed, we will work with you to make sure that your expectations have been met. Put our skills to work for you.
Brand and Logo Development and Management
Ovoo Creative realizes that successful brands derive their meaning from the products and services that they represent and not the other way around. A compelling identity must take into account your market position, audience, customer service, history, ownership, technology, and products. Cohesive branding not only addresses a logo and style guide that describes its use, but also lends consideration to sub brands, key messages, taglines, writing style, aesthetic conventions, integration, and ongoing support. We are committed to playing an informed and straight-forward role in managing your brand. When developing a brand, Ovoo Creative balances the visual needs of your organization with how its messages and culture are expressed. Return to top.
Integrated Marketing
Ovoo Creative believes in return on investment driven integrated marketing efforts. We work with your organization to determine your most prominent selling point. From there, a value proposition is created and your audience is evaluated based on their culture and demands. Then creative messages and integrated marketing strategies are crafted and deployed to communicate your organization’s selling point with your respective audiences. The Ovoo Creative advantage is that the process only starts once the campaign is launched. In other words, campaign marketing pushes are evaluated based on their success. Effective pushes are continued, while ineffective pushes are altered or discontinued in favor of a switch in venue, message, or prospects. Every marketing effort will be held accountable to its return on investment and budgets adjusted according to performance.
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Web Sites
Ovoo Creative is certain that the development of a great Web site begins with building a base understanding of your organization’s offerings and then determining how a Web site can be used to sell and capitalize on those offerings. We then create a plan based on research and determined needs that addresses site structure, user experience, marketing conventions, aesthetics, navigation, content, traffic, and a project schedule to keep the Web site launch on track. A nonfunctional proof of the Web site is then created before any site development takes place so that there is no question about what the Web site will look like or how users will access content. The Web site is then developed so that with the aid of user-friendly software, your organization has the ability to add and update content. At this juncture, enhanced content is also added. A Web-based reporting tool to track visitation is then incorporated. Once approved the site will be launched and marketing strategies, if determined necessary, will be implemented to drive traffic to the site.
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Public Relations
Ovoo Creative understands the power of telling your story, and that begins with developing an effective public relations strategy. Keeping our finger on your company's pulse, we seek to put forth your message in a captivating manner as your products and services evolve. Leveraging multiple channels, we introduce your message to the audiences it will resonate with. Whether it’s a simple press release or a full-scale media event, Ovoo Creative can help. We write effective press releases, contact the media, create press kits, and get the attention you've longed for. Public relations is an important component of every integrated marketing effort.
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Creative
Ovoo Creative provides high level creative and design to support brand development, integrated marketing efforts, presentations, advertising, Web sites, or really anything else you need. We have the ability to provide a consistent translation of an idea on the Web or in print. Experience has given Ovoo Creative the ability to be mindful of a whole campaign rather than its individual parts and foresee roadblocks before they are encountered. Creative common sense solutions for communications is our primary focus. Honesty is key in every creative venture that we take on, so Ovoo Creative never provides open-ended solutions for creative tasks that we aren’t 100% positive we can implement. We pride ourselves in finding scalable inventive answers for big and small budget communications projects. Return to top.
Pre Project and RFP Consulting
Working with Ovoo Creative in advance of undertaking a marketing project or putting out a bid can prove invaluable for organizations interested in gaining an understanding of what results to expect. Whether it’s rethinking the parameters of a project to enhance determined goals and audience experience, getting better value out of budgeted marketing dollars, or simply being able to compare apples to apples when deciding which vendor to work with, Ovoo Creative relies on years of experience to provide sensible advice. Many organizations that we work with don’t engage in marketing activities on a daily basis and as a result have to rely on faith that a vendor will figure out and then deliver on their expectations. Ovoo Creative empowers organizations by giving them the tools and knowledge that they need when pursuing marketing endeavors whether they choose to work with us in the end or not. Return to top.
Expertise
Ovoo Creative works with a range of businesses and nonprofits by providing sensible marketing solutions for some of the problems that influence their bottom line most. The one demand that all of our clients share, is that their marketing efforts must pay off. We get this and put it at the center of every project we undertake.
We work with nonprofits to raise money, educational institutions to create attendance at a program or event, retailers to build brand loyalty, and businesses to instill awareness of the products and services they offer. Ovoo Creative appreciates the investment that our clients have made in their organizations and strives to honor that commitment.
